Frank Construction: Leaders in New York Construction and Renovation – Innovation that Transforms Spaces”

Frank Construction Corp. has established itself as the benchmark for construction and renovation in New York City, offering high-quality solutions for residential and commercial projects. With an experienced team and an unwavering commitment to excellence, we transform spaces with innovation, functional design, and durable materials. We excel at meeting deadlines, exceeding expectations, and providing personalized service that reflects our clients' dreams.

BUSINESS PROJECT

Frank Construction Corp.

Smart roofing solutions to protect what matters most

1. General Project Data

  • Project name:
    Roofs of the Future: Frank Construction Corp.'s Innovation and Expansion Project

  • Compañy name:
    Frank Construction Corp.

  • Location:
    70-18 266TH St Glen oak NY 11004

  • Production date:
    May 11, 2025

  • Project Manager:
    Segundo Pichizaca

    2. Executive Summary

    Frank Construction Corp. is a company specializing in comprehensive smart roofing solutions, focused on providing protection, efficiency, and design to homes and commercial buildings. This project aims to strengthen our operational infrastructure, expand service coverage to new strategic areas, and position the brand as a leader in the roofing industry within a 40-mile radius of Quens, through the use of sustainable technologies, highly trained personnel, and effective marketing campaigns.

    3. Project Justification

  • Climate change, accelerated structural wear, and the growing demand for efficient construction solutions have created a market with a high demand for durable, aesthetic, and low-maintenance roofing services. Frank Construction Corp. responds to this demand with innovation, commitment, and technology, focusing on providing functional roofs that optimize drainage, thermal insulation, and the structural safety of buildings.

    4. Goals

    General Objective:
    Expand and consolidate Frank Construction Corp.'s presence as a leader in smart roofing, increasing its market share and improving quality standards in each project executed.

    Specific Objectives:

    • Increase customer base by 30% in the first year.

    • Implement new smart drainage systems in at least 50 projects annually.

    • Develop a digital platform for customer service and follow-up.

    • Continuously train technical staff in new roofing technologies.

      5. Services Offered by the Company

      • Installation of residential, commercial and industrial roofs.

      • Repair, waterproofing and preventive maintenance.

      • Advanced storm drainage systems.

      • Installation of ceilings with thermal and acoustic insulation.

      • Ecological and sustainable roofs.

      • Technical advice and personalized quotes.

6. Market Analysis

Potential clients:

  • Homeowners.

  • Real estate developers and construction companies.

  • Public and private entities.

  • Businesses and industries.

    Competitive advantage:

    • Use of cutting-edge technology.

    • Extended warranties on each project.

    • Personalized attention and tight delivery times.

    • High-strength certified materials.

      7. Marketing Strategy

      • Active presence on social media and campaigns with Meta Ads.

      • Production of demo videos and testimonials on YouTube.

      • Alliances with suppliers, hardware stores, and architects.

      • Participation in construction and technology fairs.

      • After-sales service and customer loyalty.

        8. Human Talent Organization

        Post Amount Main Functions

      • General manager 1 Strategic management and financial management

      • Technical Manager 1 Construction supervision and quality control

      • Técnicos en TRoofing

        Technicians echado 4 Roof installation and maintenance

      • Commercial Advisor 2 Customer acquisition and service

      • Community Manager

      • Designer 1 Brand management and social media

        9. Estimated General Budget

        Category Estimated amount (USD)

      • Acquisition of tools $70.000

      • Marketing and web development $7.000

      • Technical training $10.000

      • Working capital (3 months) $50.000

      • Vehicle/operational logistics $120.000

      • office logistics $450.000

        Estimated total $307.000

        10. Expected Impact

      • Generation of direct and indirect employment.

      • Improvement in the quality of local construction.

      • Reducing filtration and humidity problems in homes.

      • Increased investment in green and sustainable technologies.

        11. Evaluation and Monitoring

        The project will be evaluated monthly based on the following indicators:

      • Number of projects executed.

      • Customer satisfaction level (surveys).

      • Percentage of sales growth.

      • Return on investment.

      • Tracking digital metrics (engagement and conversion).

        12. Conclusion.

        Frank Construction Corp. is consolidating its position as a cutting-edge company that brings real value to the construction industry through reliable, modern, and sustainable roofing solutions. This project represents a firm step toward responsible expansion and continuous improvement for the benefit of the community and the built environment.